* Professor Emerging Technology for Business
* Academic publications in: European Journal of Information Systems, Information & Management, Journal of the Association for Information Systems, Computers in Human Behavior, New Media & Society, Journal of Computer-Mediated Communication, Electronic Commerce Research, International Journal of Information Management, Cyberpsychology, Behavior, and social Networking.
* Business publications in: Emerce, FrankWatching, MarketingTribune, Adformatie, RetailTrends, Holland Management Review, Tijdschrift voor Marketing, Automatisering Gids.
* Start-ups: Scanyours.com, SYNQ B.V., and Deroofvisser.com.
* Doctoral dissertation: ” Towards Understanding Online Purchase Behavior” (2003)
Specialties: e-business, online marketing, retail innovation, emerging technology, consumer behavior, online conversion, measurement, quantitative research.